LinkedIn finds that men are the best at leveraging social networks.
It’s the battle of the sexes as it applies to social networking. Who is better at it, men or women? According to new data released by LinkedIn, the professional network valued in the billions because of its large user base and ability to leverage that audience to produce reports like these, men are better at social networking than women.
LinkedIn isn’t saying that men are better at sticking to 140 characters when sending out tweets or that men remember to respond to Facebook messages with more frequency; it’s saying that men are better able, at least on LinkedIn, to leverage their connections. “LinkedIn’s infographic measures overall savviness of the sexes in specific industries by calculating the ratio of the connections that males have and the ratio of connections that females have,” Scribbal explains.
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Source: Nicholas Jackson | The Atlantic